Texthelp Triples Audience Reach and Increases Pipeline While Saving Costs with the ON24 Intelligent Engagement Platform [Yahoo! Finance]
ON24, Inc. (ONTF)
Company Research
Source: Yahoo! Finance
SAN FRANCISCO, March 14, 2024 BUSINESS WIRE )--A recent study found that businesses with a digital engagement strategy were 4X more likely to exceed their business targets. To highlight organizations with expert-level digital engagement strategies, ON24 (NYSE: ONTF), a leading intelligent engagement platform for B2B sales and marketing, today announced that Texthelp, a global leader in inclusive technology, has been able to triple its audience reach while cutting its average cost-per-lead in half. Texthelp Group is focused on helping people learn, understand and communicate through the use of digital learning and accessibility tools. After using traditional marketing channels, primarily consisting of in-person events, Texthelp knew that to connect with today's digital-first customer and continue to execute its mission of accessibility, it needed to innovate its marketing strategy and develop a digital engagement strategy. "Embracing digital channels has enabled us to reach a broa
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