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Stock impact report

PAR Technology to buy Bridg to unite loyalty and in-store data [Yahoo! Finance]

PAR Technology Corporation (PAR) 
Last par technology corporation earnings: 3/12 04:05 pm Check Earnings Report
US:NYSE Investor Relations: partech.com/about-us/investors
Company Research Source: Yahoo! Finance
As agreed, PAR Technology will acquire all Bridg's assets for $27.5m, subject to purchase price adjustments. The consideration will be paid in PAR Technology common stock, with a total purchase price of up to $30m. The acquisition aims to link loyalty and in-store transaction data for restaurant, retail and consumer packaged goods (CPG) operators, expanding PAR's capabilities in data-driven customer activation and measurement. PAR Technology CEO Savneet Singh said: “Adding Bridg will propel us toward delivering the industry's most complete and intelligent platform, built to unlock 1:1 customer connections at scale. “As we connect data seamlessly across every touchpoint, we will redefine what insight-driven execution looks like and empower brands to move faster, operate smarter, and achieve stronger profitable growth in a marketplace that will only become more competitive.” Bridg's Identity Resolution platform can convert in-store transactions into customer profiles, linking p Show less Read more
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