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Stock impact report

Meet the ex-Google CMO who quit with a seven-figure package by 28—he says getting promoted was easy because he just ‘disregarded all the rules' [Fortune]

PepsiCo, Inc. (PEP) 
Last pepsico, inc. earnings: 4/28 06:03 am Check Earnings Report
US:NYSE Investor Relations: pepsico.com/investors
Company Research Source: Fortune
By 28 years old, he was a CMO—overseeing marketing for Israel and Greece, building a $2 billion product line across 30 markets, pulling in a highly six-figure salary and a seven-figure equity package. Recommended Video By most people's standards, he had made it absurdly early—and he says getting there was “easy,” too. Not because of mentors, politics, or any formal promotion track. In an exclusive interview with Fortune , Chen says he just ignored every rule he was given. “Climbing up was fairly natural and easy,” he tells Fortune , “simply because I just disregarded all the status quo and the rules and realized what's the right thing to do, and went all the way with it.” Chen's not all talk either: When a senior team at HQ blocked his plans to launch Google Partners internationally, Chen launched it anyway—in foreign languages, in foreign markets, without telling anyone in North America. “Once we proved it was extremely successful, then they came and asked us, ‘Oh, can you al Show less Read more
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