The World Perfumery Congress (WPC) Heads to Geneva, Switzerland in June [Yahoo! Finance]
Procter & Gamble Company (The) (PG)
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Source: Yahoo! Finance
CHICAGO April 26, 2024 /PRNewswire/ -- The World Perfumery Congress WPC )—the premier global event for fragrance artistry, ingredients, technology and brands—will be hosted in Geneva, Switzerland , at the Palexpo June 24-27, 2024. Presented by the American Society of Perfumers and produced by Allured Business Media, the WPC will introduce a new "Nose to Nose" series featuring soon-to-be-announced pairs of perfumer legends to take the stage to discuss their journey as well as share their perspective on the future of fragrance. In honor of WPC 2024's theme Fragrance Forward: Where Global Innovation & Creativity Meet, WPC will explore the future of fragrance with unique insights from fragrance creators and experts, an exhibition of the latest fragrance ingredient launches and technologies, in-person networking opportunities with global professionals, and much more. Registration is now open at worldperfumerycongress.com Attendees should prepare for a lineup of the industry's global
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