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Stock impact report

Snap to launch creator subscriptions in push to diversify revenue [CNBC]

Snap Inc. Class A (SNAP) 
Last snap inc. class a earnings: 4/21 04:10 pm Check Earnings Report
US:NYSE Investor Relations: investor.snap.com/company-profile
Company Research Source: CNBC
With user growth moderating, Snap's expansion into paid creator subscriptions emphasizes the company's initiative to grow income beyond advertising and build more predictable revenue streams. Snap is entering a crowded market. Platforms like Patreon, Substack and OnlyFans are built around paid memberships, while YouTube and Instagram have their own offerings. In this article Evan Spiegel, CEO of Snap Inc., attends the annual Allen and Co. Sun Valley Media and Technology Conference at the Sun Valley Resort in Sun Valley, Idaho, July 9, 2025. David A. Grogan | CNBC Snap is introducing a subscription feature that will allow creators to earn recurring income directly from their most engaged fans, as the social media company works to diversify beyond advertising. The Los Angeles company will begin testing “Creator Subscriptions,” as the feature is called, on Monday, starting with a small cohort of Snapchat creators, the company told CNBC exclusively. With user growth moderatin Show less Read more
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