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Stock impact report

Snapchat launches creator subscription in the U.S. [TechCrunch]

Snap Inc. Class A (SNAP) 
Last snap inc. class a earnings: 4/21 04:10 pm Check Earnings Report
US:NYSE Investor Relations: investor.snap.com/company-profile
Company Research Source: TechCrunch
The company noted that users will be able to buy subscriptions to creators, including , and . This will allow users to unlock exclusive content while creating monetization opportunities for creators. Creators can set their own monthly prices for subscription within the app, while Snap will recommend different tiers to them. The subscription will unlock subscriber-only content, priority replies to a creator's public Stories, and ad-free consumption for that creator's Stories. Snap noted that this is a new way for creators to earn more money besides the existing programs. “Expanding on existing monetization offerings like the Unified Monetization Program and the Snap Star Collab Studio, Creator Subscriptions introduce a premium layer of connection directly into how Snapchatters already engage with creators across Stories, Chat, and replies,” the company said in a blog post Snapchat reached 946 million daily active users, according to the company's Q4 2025 results. The platform n Show less Read more
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