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Stock impact report

Travis Kelce partners with Sleep Number—shop winning Presidents Day deals [USA TODAY]

Sleep Number Corporation (SNBR) 
Last sleep number corporation earnings: 4/22 04:01 pm Check Earnings Report
US:NASDAQ Investor Relations: ir.sleepnumber.com
Company Research Source: USA TODAY
Sleep plays a bigger role in peak performance than almost anything else—and now one of the NFL's most recognizable athletes is putting his name, energy and investment behind that message. Sleep Number has officially announced a new strategic partnership with three-time Super Bowl champion Travis Kelce , welcoming him not just as a brand ambassador but also as its newest investor. Kelce has been a Sleep Number customer since 2019, relying on the brand's adjustable, data-driven mattresses to support recovery throughout some of his highest-impact NFL seasons. According to Sleep Number , this long-standing relationship made the partnership a natural next step. As the company continues to revamp its marketing engine and connect with younger consumers, Kelce's performance-focused mindset and cultural relevance bring a new spotlight to Sleep Number's commitment to wellness. This collaboration also builds on Sleep Number's deep grounding within the NFL. Since 2018, the brand has served a Show less Read more
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