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Stock impact report

Disney Is Looking to Grow Its Ads Business Through Partnerships With a Trillion-Dollar Company and an Unstoppable Growth Stock [Yahoo! Finance]

The Trade Desk, Inc. - Class A (TTD) 
Last the trade desk, inc. - class a earnings: 2/27 04:01 pm Check Earnings Report
US:NASDAQ Investor Relations: investors.thetradedesk.com
Company Research Source: Yahoo! Finance
It didn't take long for other streaming services to follow suit, including The Walt Disney Company (NYSE: DIS) with its Disney+ streaming service. There's a lot happening in the background with digital advertising and Disney just announced major upgrades. Moving forward, the company is looking to Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG) and The Trade Desk (NASDAQ: TTD) to better monetize its streaming services. Here's what it means for investors. What's going on with Disney's advertising Disney is a publisher -- it publishes video content on various platforms, including Disney+, Hulu, and ESPN+. These platforms have slots available for advertising, and it's the company's goal to sell these slots for maximum revenue. Back in 2021 -- before the launch of an ad-supported subscription tier for Disney+ -- Disney laid out a five-year advertising plan to automate its platform. The plan necessarily had incremental steps, and its announcement on March 20 of partnerships with Alphabet an Show less Read more
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