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Stock impact report

Kelsey Plum ends busy WNBA offseason with her own Maker's Mark bourbon [USA TODAY]

Under Armour, Inc. Class C (UA) 
Last under armour, inc. class c earnings: 2/11 06:55 am Check Earnings Report
US:NYSE Investor Relations: investor.underarmour.com/investors.cfm
Company Research Source: USA TODAY
As one of the WNBA's most recognizable stars, Kelsey Plum is often sought out by major companies for endorsement deals and other partnerships. The Los Angeles Sparks ' point guard is picky about which brands she attaches her name to, but when the iconic bourbon distillery Maker's Mark came calling, it was a no-brainer. “Maker's Mark is obviously a classic brand, but when you look deeper in the surface and you see who they are and what they stand for — for me, going out to Louisville was very important to be able to learn about the history, learn about the ownership, walk through the facilities and meet the employees,” Plum told USA TODAY Sports. “Having a connection with them is, to me, super important. And obviously, loving the product — you know, I actually drink Maker's Mark. “But in general, for me, it's just about being intentional with aligned values.” On May 7 at select retailers, Maker's Mark will debut “ Yam Jam by Kelsey Plum ,” which was crafted through its Private Show less Read more
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