MMA Recognizes 2025 SMARTIES™ Philippines Winners, Honoring Marketing Excellence Rooted in Filipino Creativity [Yahoo! Finance]
Unilever PLC (UL)
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Source: Yahoo! Finance
Philippines, honoring the country's most outstanding marketing campaigns and organizations that have demonstrated exceptional creativity, strategic innovation, and measurable business impact. The awards recognized 71 winning entries spanning 13 Gold, 24 Silver, 21 Bronze, and 13 Industry awards, celebrating the Philippine marketing community's ability to blend emotional storytelling with data-driven performance. "Filipino marketers are redefining what's possible when creativity meets commercial impact," said Rohit Dadwal, CEO, APAC & Global Head of SMARTIES™ Worldwide, Marketing + Media Alliance (MMA) . "These winning campaigns prove that the most powerful marketing doesn't choose between art and science; it harmonizes both. What we're seeing from the Philippines is a new blueprint for success that balances emotional resonance with business impacts." Philippines SMARTIES™ 2025 Winners: The Best in Show was presented to "Beat the Invisible Game" Unilever was recognized as Adv
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