United States Vitamin C Skincare Market to Touch Valuation of USD 2,219.4 Million by 2032: Astute Analytica [Yahoo! Finance]
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Source: Yahoo! Finance
Consumer focus on clean beauty, social media influence, and accessibility fuel growth, while ingredient stability, costs, and potential overuse present challenges for brands and manufacturers. New Delhi, April 23, 2024 (GLOBE NEWSWIRE) -- According to Astute Analytica, the United States vitamin C skincare market is projected to reach a valuation of US$ 2,219.4 million by 2032, up from US$ 1,489.6 million in 2023, at a CAGR of 4.53% during the forecast period 2024–2032. The U.S. vitamin C skincare market is surging, fueled by strong consumer interest and evolving preferences. Vitamin C serum has become a star product, with over 1.4 million searches in the U.S. alone. Nearly 68% of skincare enthusiasts use vitamin C daily, and its popularity surges among consumers over 50 (12% increase in purchases). This signals a lucrative opportunity for businesses targeting both younger and mature demographics. L-ascorbic acid, the most potent form of vitamin C, dominates the market with a 43% s
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