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Stock impact report

Livvy Dunne poses for Sydney Sweeney's lingerie brand SYRN — sending Victoria's Secret's stock plunging [Yahoo! Finance]

Victorias Secret & Co. (VSCO) 
Company Research Source: Yahoo! Finance
An Instagram post from SYRN Tuesday showed Dunne, a retired NCAA gymnast and social media influencer with over 5 million followers, posing in the brand's boyshorts – in a potential partnership that could help propel the brand to new heights. “I would love to see a Sydney Sweeney & Livvy Dunne collab,” one user commented under the photo. Another wrote: “The collab everyone has been waiting for.” Victoria's Secret did not immediately respond to The Post's request for comment. Victoria's Secret has won back some shoppers since reviving its Fashion Show and returning to “unapologetically sexy” campaigns – but it's still clawing its way out of the gutter after a failed “woke” rebrand. In the meantime, “Euphoria” actor Sweeney has launched her own lingerie brand, SYRN – and her star power could be enough to take on industry giants, after her controversial jeans campaign with American Eagle boosted sales at the teen retailer and raked in a million new customers Just last week, S Show less Read more
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