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Stock impact report

Does Zeta Global Still Offer Value After Its Choppy 2024 Share Price Performance? [Yahoo! Finance]

Zeta Global Holdings Corp. Class A (ZETA) 
Company Research Source: Yahoo! Finance
are not alone in questioning whether the current price really reflects its long term potential. The stock has been choppy in the short term, down about 3.7% over the last week but still up 5.9% over the past month. Over a longer horizon it is roughly flat to down this year and about 7.9% lower over the last 12 months, while still showing a 117.7% gain over three years. Recent attention on Zeta has centered on its position in data driven marketing and AI powered customer engagement, where investors are weighing how durable its growth runway really is. As digital ad budgets keep shifting toward measurable, targeted platforms, Zeta continues to appear in conversations as a potential beneficiary alongside larger ad tech and software peers. In that context, Zeta scores a solid 5/6 on our valuation checks , suggesting it screens as undervalued on most of the metrics we track. Next, we will walk through the main valuation approaches behind that score and finish by looking at a more hol Show less Read more
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