Ted Baker was never a designer label, it merely fancied itself as one [Yahoo! Finance]
ADIDAS AG S/ADR (ADDYY)
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Source: Yahoo! Finance
Not that you can discern what they are wearing that clearly, because they're standing in a maze, their clothing partially obscured by hedging. As metaphors go, there could be no more apposite one for the troubles engulfing Ted Baker. The 36-year-old British brand is currently trapped in a maze of its own making, thanks to a series of convoluted twists and turns. Last month, the chain was put into administration . Authentic Brands Group, its US-based owner since 2022, cited “damage done” during a tie-up with another firm as being “too much to overcome”. On Monday, administrators announced that 15 stores would be closing, leading to 245 job losses. The announcement is the latest in a series of wrong turns for the once-popular brand that in recent years has lost its way. Its woes started in earnest in 2019, after former chief executive and founder Ray Kelvin left the business amid allegations of misconduct that included ear kissing and “forced hugs”. More than 300 former and current
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