DoubleVerify and Spectrum Reach Partner to Advance Program-Level Transparency in Streaming TV
DoubleVerify Holdings, Inc. (DV)
US:NYSE Investor Relations:
investors.adtalem.com
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Source: GlobeNewswire
NEW YORK, March 25, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize advertising performance and prove campaign outcomes, today announced a partnership with Spectrum Reach to enhance transparency and performance across streaming TV campaigns. As part of the collaboration, Spectrum Reach has become the first partner to join DV’s Certified Transparent Streaming program, reinforcing its commitment to secure, program-level transparency across streaming TV ad inventory. “Advertisers have made it clear that show-level transparency is not optional — it’s foundational to trust and performance in streaming TV,” said Todd Randak, GM of CTV at DoubleVerify. “By working with Spectrum Reach to enable compliant, program-level reporting at scale, we’re continuing to raise the standard for transparency while helping brands drive stronger outcomes. We expect to announce additional partners in the coming months as momentum build
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