Ford CEO shares photos teasing $30,000 EV pickup [Business Insider]
Ford Motor Company (F)
Last ford motor company earnings: 4/28 04:09 pm
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Source: Business Insider
Paolo Pedicelli ATPImages/Getty Images This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. Have an account? Log in CEO Jim Farley posted four new photos inside the automaker's rejigged Louisville assembly plant. Two of the photos offer a rare glimpse at prototypes for its upcoming $30,000 EV pickup. The changes come as Chinese manufacturers become increasingly dominant on the world stage, especially with EVs. Ford is undergoing a radical factory overhaul to compete with Chinese automakers. Its CEO just offered a peek inside. On Thursday, Ford CEO Jim Farley shared four behind-the-scenes photos on X of engineers working on the automaker's Universal Electric Vehicle project. It's a new platform and manufacturing system designed to underpin a family of smaller, lower-cost EVs. Farley described the effort as "one of the most audacious and important projects in Ford's history." "American innovation is how we compe
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News
- UAW says Ford worker who heckled Trump kept job, not disciplined [CNBC]CNBC
- Ford Q4 earnings preview: EV losses, F-150 pickup business crucial for investors [Yahoo! Finance Canada]Yahoo! Finance Canada
- Ferrari previews Luce EV crafted with Apple designer Jony Ive [USA TODAY]USA TODAY
- EV road trips sound fun. Until your battery hits 20%. [USA TODAY]USA TODAY
- Inside Ford's big ad shakeup for 2026 [USA TODAY]USA TODAY
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- F's page on the SEC website