NIQ’s 2026 Consumer Outlook: Bold Brands Win with Cautious Consumers
NIQ Global Intelligence plc Ordinary Shares (NIQ)
US:NYSE Investor Relations:
nuveen.com/cef/product/holdings.aspx?fundcode=nid
Company Research
Source: Business Wire
Consumers are numb to volatility. Shoppers have adapted to constant change, which makes them feel more confident even though their financial realities haven’t changed. The number of "confident" consumers who feel financially secure continues to grow, increasing 10% since 2023.Consumers are spending intentionally, rewarding retailers and brands that deliver trust and value. Brand trust has become the new currency, with 95% of consumers saying that trust is critical when choosing a brand.Private label remains where shoppers see the best value without compromise, delivering +3.6% growth globally, and double-digit growth in Western Europe.Consumers are tapped out and won’t accept more price hikes. They are choosing new strategies to stretch limited discretionary dollars further: more are buying larger sizes (+4%) and prioritizing product attributes such as clean labels, protein-rich and organic (+6%). CHICAGO--(BUSINESS WIRE)--NielsenIQ (NIQ) (NYSE: NIQ) today released its Consumer Out
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News
- NIQ: How APAC Consumers Will Shop in 2026 as Trust, Value, and Technology Redefine GrowthBusiness Wire
- NIQ Joins TikTok Marketing Partners Program Earning Media Mix Modeling BadgeBusiness Wire
- NIQ and Amazon Marketing Cloud (AMC) Collaborate to Measure Reach and Impact of Cross-Platform Ad Campaigns in ItalyBusiness Wire
- NIQ Achieves Certification as Google Meridian PartnerBusiness Wire
- CMOs Face a ‘Reputation and Results’ Reckoning, According to NIQ’s 2026 OutlookBusiness Wire
NIQ
Earnings
- 11/13/25 - Miss
NIQ
Sec Filings
- 9/8/25 - Form 4
- 9/5/25 - Form 4
- NIQ's page on the SEC website