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Stock impact report

Sun Pacific Unlocks New Insights Through NIQ Collaboration

NIQ Global Intelligence plc Ordinary Shares (NIQ) 
Company Research Source: Business Wire
Agreement Enables Sun Pacific to Decode How Shoppers Buy Produce Across Product Categories, Accelerating Growth Opportunities CHICAGO--(BUSINESS WIRE)--NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, and Sun Pacific, a California-based grower, packer, and shipper of premium fresh fruit, known for iconic brands including Cuties® Mandarins and Mighties® Kiwi, today announced a new agreement, leveraging NIQ’s retail measurement and analytics capabilities to help drive growth and expand Sun Pacific’s presence across the produce department.NIQ will help Sun Pacific accelerate growth by delivering deep, data-driven insights into shopper behavior, seasonal patterns, and competitive performance across fresh produce categories. Through its consumer panel, NIQ will assist Sun Pacific to identify unmet consumer needs by region and retailer, optimize assortment decisions, and help to translate insights into actionable growth opportunities across citrus, mandarins, kiwi, and tab Show less Read more
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